What is Return on Investment (ROI)?

Return on investment (ROI) is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of a number of different investments. ROI tries to directly measure the amount of return on a particular investment, relative to the investment’s cost.

To calculate ROI, the benefit (or return) of an investment is divided by the cost of the investment. The result is expressed as a percentage or a ratio.

What is Net Income?

Net income, also known as the bottom line, is a crucial metric for any business as it represents the amount of profit generated after deducting all expenses and taxes. Several factors determine the net income of a business, making it a complex and dynamic concept. Firstly, revenue plays a significant role in determining net income. Higher sales or increased customer demand directly impact the top line.

However, it is equally important to consider the cost of goods sold (COGS), which includes raw materials, labour, and production expenses. By managing COGS efficiently, businesses can maximize their profit margins.

Additionally, operating expenses such as rent, utilities, salaries, and marketing costs also impact net income. Reducing these expenses or finding ways to optimize them can significantly boost profitability.

Moreover, taxes, both at the federal and state levels, must also be accounted for. Strategies such as tax planning and taking advantage of available deductions can help minimize the impact of taxes on net income.

Finally, unforeseen factors like market conditions, competition, and economic trends can influence the bottom line. In conclusion, the net income of a business is a culmination of various factors, and understanding and effectively managing these elements are vital for long-term success.

How Each Factors Affects Net Income

  • Higher investment
  • Moderate investment
  • Less investment

Example for ROI on Cost of Investment – Paper Bag Making Business

DescriptionHigher InvestmentLess InvestmentUnit
with 100% saleswith 50% saleswith 25% saleswith 100% saleswith 50% sales
Cost of Investment7000000700000070000003000002500000Inr
Production capacity per month2500000250000025000005000050000product
If product price is55555Inr
Revenue per month1250000062500003125000250000125000Inr
Cost of goods per month 60%75000003750000187500015000075000Inr
Production expenses per month 2%2500006250006250005000031250Inr
Marketing expenses 10%1250000125000012500001500015625Inr
Operating expenses 2%2500006250006250001250012500Inr
Total cost for manufacturing925000062500004375000227500134375Inr
Net income32500000-125000022500-9375Inr
Ruturn on Investment %46.430-17.867.5-0.38%
DescriptionModerate InvestmentUnit
with 100% saleswith 50% saleswith 25% sales
Cost of Investment150000015000001500000Inr
Production capacity per month375000375000375000product
If product price is555Inr
Revenue per month1875000937500468750Inr
Cost of goods per month 60%1125000562500281250Inr
Production expenses per month 2%1312508437556250Inr
Marketing expenses 10%375003750037500Inr
Operating expenses 2%937508437556250Inr
Total cost for manufacturing1387500768750431250Inr
Net income48750016875037500Inr
Ruturn on Investment %32.511.252.5%

Caution

If someone says Higher investment can reduce your production cost, and you can sell products at low price even with good profit. Question and do analysis with above all factors.

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